عنوان مقاله [English]
Today, tourism is recognized as the third largest economic sector in the world and Tourism planning provides a platform for sustainable development of the community. Without infrastructure and services, the tourism industry can not be sustainable development
. Considering the high potential of the city of Kouzaran in the field of tourism, the present study uses a survey method, field studies and determination of strengths, weaknesses, opportunities and threats in the Swot model, provides strategies for development of tourism in the Kouzaran area. , Gathering the necessary information for the development of strategies for the development of tourism industry in the city of Kouzaran with two methods of library and field studies. Questionnaires and interviews have also been used. The results show the overcoming of weaknesses relative to strengths on the one hand and the superiority of opportunities to threats on the other. In fact, the weaknesses are the main factor in maximizing the capacity of the development of tourism in the city of Kouzaran. Therefore, strategies that are more focused on taking advantage of opportunities to reduce the weaknesses are suggested.